THE ROLE OF HOSPITAL MARKETING MIX TO THE SELECTION OF THE HOSPITAL CONSUMER. Proceedings of the International Conference on Applied Science and Health, [S. l.], n. 4, p. 1065–1071, 2019. Disponível em: https://publications.inschool.id/index.php/icash/article/view/733.. Acesso em: 9 feb. 2026.